Women have permission to explore color in 2014, particularly with nails providing a safe canvas to start experimenting with vibrant combinations–a playful attitude that has now been adopted for beauty, according to color consultant Roseanna Roberts. “Overall, we see a decrease in the use of black in cosmetics, replaced by subtle neutrals and/or saturated brights as consumers take a more light-hearted approach to beauty,” she said. For 2014, color is featured on the eyes, with brilliant liners and shadows commanding attention—and a more matte version on lips.
Many colors from Pantone’s spring palette are commonly seen as nature’s background. Placid Blue, Violet Tulip and Hemlock are versatile pastels that can be creatively combined with any other color in the spectrum or paired with a bolder hue for a modern look. “These Pantone colors reflect the softer side of womanhood, combining a fresh feel of pastels and blooming flower tones,” said makeup artist Rachel Wood. The blue, purple and beige tones in this new palette pair with many of the designers collections she witnessed from New York fashion Week. At Jenny Packhams runway show, for example, her chiffon fabric dresses colors were straight from this color chart, according to Wood. “The late 60s boho mixed with Edwardian style inspirations would pair beautifully with a Placid Blue or gentle muted grey eye shadow applied subtly and smoky on the eye lid,” she explained. Wood recommends more satin or velvet textured shadows.
This year is going to bring a lot of muted tones that go into neutrals. Sand and muted gray are quintessential, while Pantone’s high-pitched red and blazing yellow adds spicy heat to neutrals, for example, and colors with warmth and energy such as Celosia Orange also set the stage for a look that is chic and sophisticated. Read more about 2014 color trends in the January issue of GCI magazine.
Based on the Pantone palette, Wood shares her must-haves for 2014:
Matte Lipstick in Bloody Mary
“I’d top this with a dab of my fav lip treatment Rosebud Lip Salve.”
Cream Blusher in Libido
“To imitate the Celosia Orange from the color palette.”
Cheek Stain in Tipsy
“Great color for the cheeks!”
Beauty Flash Balm
“An oldie but a goody. I’ve been using this on top of my clients makeup, patting it over the cheek bone and forehead area to create dewy fresh skin.”
“The plushest lashes on the market, cruelty-free made of mink hairs, a celebrity favorite!”